The Fight Shop New Zealand wanted an update to their previous web site that would not only offer information to both potential and current members, but also have a modern appearance.
The Fight Shop New Zealand website has an almost minimalistic styling along with sharp lines, yet it offers up distressed elements throughout the site – a feature that not only pays homage to The Fight Shop’s logo, but hints at the nature of the business as well.
By balancing sleek and grunged elements through the site we were able to produce a web site that appeals to a larger segment of the market – from professional and amateur fighters to regular people looking for a fun alternative to a typical fitness center or a character building martial art for their children.
To keep members up to date on upcoming events at the gym, acknowledge accomplishments by their athletes, and maintain a dialogue with guests of The Fight Shop New Zealand website, the website can be quickly and easily updated by the owners through the integrated content management system. The website also has a custom contact form to allow visitors to the website to easily contact The Fight Shop New Zealand.
Start to finish design and build of website that can be easily updated with a look that is both modern and stylish, yet reflects the character of a mixed martial arts gym.